Wohlenberg partners Welbound

01 May 2012

Dr Michael Euler, Christian Baumann of Wohlenberg Book Binding Systems & P Sajith, K C Sanjeev of Welbound Worldwide

Wohlenberg Book Binding Systems, one of the world leaders in Perfect Binding systems has entered into a long term association with WelboundWohlenberg is a fully owned subsidiary of Baumann group - a leading business firm for the graphic art industry, systems and consumables in Germany. They manufacture the famous brand of perfect binders in Verden (Aller) Germany. 

Speaking to the media, Dr Michael Euler, the Managing Director of Wohlenberg says: “We held multi level discussions with Welbound during the past few months. We appreciate them for their in- depth understanding of the market; they have also been highly successful in building cost effective bookbinding machines plus supporting the customers with top class after-sales.

Wohlenberg brings in state- of- the- art perfect binders that have a number of patented and unique features that provide an edge to the users. This partnership will make sure that this highly beneficial technology is made accessible to the Indian users. The association with Welbound will go beyond the general sales agreements. We are looking at technology partnerships to manufacture machines and accessories in India. The first such project will be Lucro 5000 - an inline perfect binding system.”  Christian Baumann, the President of Baumann group, who was in India to be a part of the 1st NBPC, mirrored these views.

Dr Euler also mentioned that China and India were both on their radars while considering an alternate destination for manufacturing. China has better infrastructure; however it is easier to deal with an Indian company due to the advantage as the language of business is English.  “We shall not only look at this as an opportunity to manufacture and distribute machines, but also to train the Indian customers on the best practices. We will soon start conducting training sessions for operators and maintenance engineers at the Welbound facility in Thiruvananthapuram.

K C Sanjeev, the managing director of Welbound says: “Here is an opportunity to introduce highly sophisticated bookbinding systems that increase efficiency far beyond the current levels. The task at hand is not small and will involve bringing in best practices, across all the links of logistics and workflow. The savings - in terms of less energy, low wastage and manpower can be tremendous. This partnership with Wohlenberg can go a long way in providing efficient and cost effective solutions for the Indian book print industry”. 

Earlier, Baumann Cutting Systems, another subsidiary of the Baumann group, had appointed Welbound as their distributers for SAARC countries. Volkmar Assman, the Managing Director of Baumann is pleased that they could get a capable partner to promote the Wohlenberg cutting systems in India. “The modern day cutting systems are much beyond the ubiquitous guillotines. They need to be employed efficiently in order to derive the maximum return on investment. This means training the operators on features of the machine, workflow and best practices. We feel that Welbound is best equipped to do this job - knowing their track record on training and after sales support”

Related News